ON24 in the News

ABC7 News Logo June 29, 2009
Inner-office travel: How online conferencing can help save the planet
Appearing on the sites of ABC affiliates across the U.S., this article describes the environmental and cost savings benefits of virtual conferencing and events. ON24 CMO Denise Persson explains the growing popularity of virtual events, stating that businesses are concerned about saving money and keeping employees happier by minimizing travel but are also "doing the planet a great favor by using platforms like ON24's."
 
BtoBtoB Magazine logo Logo June 24, 2009
Leading Edge virtual show attracts thousands
Featuring Twitter integration, BtoB Magazine’s first virtual show attracted almost 5,000 registrants. ON24 provided the platform technology for the event and was one of the exhibitors on the virtual show floor.
 
Virtual Edge Logo  Logo June 10, 2009
Nielsen Business Media's Photo District News Has Another Virtual Hit on Their Hands
Michael Doyle writes that this "highly successful" launch of a new virtual trade show featured over 15,000 registrants and was run on the ON24 Virtual Show platform.
 
Virtual Worlds News Logo June 8, 2009
PDN Talks Up Success of Inaugural Virtual Event
This article explains, "As the area of virtual trade shows grows, it pays to look closely at the track record laid down by early adopters." The article highlights metrics that illustrate the reach and traction of the ON24-produced show.
 
Tradeshow Week Logo June 8, 2009
Can't Make the Live Event? Go Virtual
This article describes the "big boosts" in online show providers' business. Featured is ASI's virtual tradeshow, created by ON24, which far exceeded all expectations, according to ASI CEO Tim M. Andrews.
 
CIO Today Logo May 18, 2009
Virtual-Event Solution Makes Lead Scoring a Breeze
According to this Eloqua case study, "ON24 offers simple webinar registration, clear instructions, and the ability to handle not just simple PowerPoint presentations but also robust question-and-answer sessions. Moreover, ON24 is deeply involved in coordinating the pre-event marketing and notifications, as well as the surveys and follow-up e-mails after."
 
Virtual Edge Logo  Logo May 5, 2009
A Frost and Sullivan Global Market Leadership Award for Virtual Events Goes to...ON24
Commenting on this recognition, ON24 CEO Sharat Sharan says that the Market Leadership Award confirms that the market response to ON24's growing product portfolio has been overwhelmingly positive. ON24 CMO Denise Persson adds that ON24 Virtual Show is making possible many new applications, including hybrid trade shows and internal meetings, which is also contributing to ON24's domination.
 
Smart Meeting Logo May 1, 2009
The "V" Word
In this in-depth article, ON24 CMO Denise Persson explains how factors such as green agendas and the economy are driving virtual event demand growth.
 
CMI Logo Logo May 1, 2009
Summer Sales Meeting Goes Hybrid
This case study describes a successful hybrid (in-person and virtual) sales meeting held by ON24 customer GoldenGate Software.
 
Talent Management Tech Logo April 20, 2009
All Learning, All the Time
Writer Paula Santonocito describes a new ON24 Virtual Show application, a Virtual Learning Center, as a tool which allows companies to save money and time while delivering robust training. It is "...a highly interactive, completely customizable solution that leverages 3-D capabilities to simulate a client's work environment." She goes on to describe the tool's advantages, saying, "With the economy forcing organizations to cut back on travel expenses, virtual learning offers a viable alternative to traditional training."
 
Selling Power Logo Logo April 6, 2009
Sales Teams Use Virtual Events for More than Cost Savings
This article highlights ON24's customer survey findings and alludes to two significant trends--communicating and selling virtually. The article makes the case, through its recap of the survey findings, that B2B sales professionals are looking to virtual events to shorten their sales cycles. "Regardless of whether you believe the numbers of this particular study, there's no question that virtual events are growing in popularity, as evidenced by the rapid growth of companies that provide such services."
 
CRM Buyer Logo March 25, 2009
A Tale of Two Trade Shows
According to Denis Pombriant, a virtual Oracle customer exposition developed with ON24 Virtual Show was an approach more attuned to the times and customer-centric than a traditional customer convention held by another firm at the same time. He predicts that this recession could do for trade shows what the last recession did for face-to-face briefings, which are now conducted largely via web conferencing.
 
VirtualEdge.org Logo March 22, 2009
ON24 Virtual Show Platform Drawing Crowds
This article describes the success of ON24 Virtual Show.
"With strong growth in the previous year and a generous share of the publishing industry as clients, plus large multinational corporations, ON24 is poised to be a dominant player in the growing virtual event industry."
 
examiner.com Logo March 22, 2009
Review of Oracle's Partner Expo Online, a Great Virtual Event
Francine Adams describes Oracle's Partner Expo Online, an ON24 Virtual Show, as "the ultimate in virtual conferencing." She adds, "The Expo itself was every bit as effective as being in person without the air fare, travel expenses, parking and meals."
 
edgelings.com Logo March 20, 2009
Oracle Puts on a (Virtual) Show
Scott Budman describes Oracle's virtual partner expo, created with ON24 Virtual Show, as "super-realistic" and having "impressive detail." He describes ON24 as "a company in high demand."
 
NBC 11 Logo Logo March 19, 2009
New Virtual Way to Beat the Recession
Scott Budman of the Bay Area's NBC 11 features the Oracle Partner eXpo Online in an interview with ON24 CEO Sharat Sharan. According to the report, "ON24 designs events in painstaking detail for companies all over the world. And, these days, with companies spending less, ON24 is on fire." Budman then adds, "ON24 is hiring-and moving forward by helping others scale back."
 
NYT logo Logo February 25, 2009
ON24 Raises the Profile for Virtual Trade Shows
VentureBeat's Dean Takahashi summarizes ON24's record business performance in 2008:
"The virtual trade show is catching on, according to one of the leading companies in the space. San Francisco-based ON24 says that the company grew sales 40 percent in 2008 and saw its client base expand to 700 customers."
 
ABC NEWS NOW logo Logo February 20, 2009
Ahead of the Curve-Virtual Shows
ABC News Now, a 45-million-subscriber cable news network, aired an interview with ON24 Vice President Tom Masotto which featured ON24 Virtual Show.
 
CIO logo Logo February 19, 2009
How to Give a Webinar (and Not Look Like an Idiot)
In this bylined article by ON24 CMO Denise Persson, strategies for combating presenter "webinar worry" are described.
 
Wall Street Journal logo Logo February 17, 2009
Business Solutions: Smart Ways to Cut Costs
Hot technologies for 2009 will be those that can save money - including ON24 virtual events solutions.
"...TechInsights decided to put together interactive online seminars for potential customers. The company uses Webcasting software from San Francisco-based ON24 Inc., which charges between $800 and $20,000 per event, depending on the number of attendees and what features a customer chooses."
 
Virtual Worlds News logo Logo January 30, 2009
76% of Enterprise Executives Predict Rise in Virtual Events for 2009
Virtual Worlds News included results from the recent ON24 survey of projected virtual events usage in an article that addresses the effects of an "economy continuing in a downward spiral" on the replacement of physical conferences and meetings with virtual alternatives.
 
TechPluto logo Logo January 23, 2009
'Virtual' threatening 'Physical'...But 'Physical events' still hold core utility!
Prashant Sharma examines the implications of the recent ON24 market trend survey regarding the growth of virtual events versus physical events. Sharma states:
"Big & glossy physical events such as Trade shows and conventions require some heavy investments and in such an economic downturn, enterprises are now relying more on the nearest alternative to physical events, Virtual events."
 
BtoB Magazine logo Logo January 19, 2009
Lithium Technologies Uses Webinar Series to Quadruple Leads
Dan Ziman, Lithium's director, marketing programs, was interviewed by Christopher Hosford regarding Lithium's webinar programs. Powered by ON24, Ziman stated:
"We probably quadrupled the number of leads coming into the company during that time frame," he said, adding, "Our webinar series produced the lowest cost per lead of anything we did in 2008."
 
BtoB Magazine logo Logo January 19, 2009
Virtual Events Yield Real Leads
Christopher Hosford writes how webinars can be powerful lead generation tools when produced and managed properly. Kim Ryden, director of demand generation, ON24, emphasizes:
"ROI starts with the planning stages," said Ryden. "You want to segment your database and market to those people who have responded to something else in the past."
 
Face2Face Blog Logo January 19, 2009
Good Time to be a Webinar Guy
Sue Pelletier summarized ON24's recent survey on Face2Face, a MeetingsNet Blog, highlighting that this is "fortunate news for ON24, seeing that it's a webcasting/virtual meeting company."
 
Corporate Incentives and Meetings logo Logo January 16, 2009
Survey Shows Explosive Growth for Virtual Events in 2009
Corporate Incentives & Meetings summarizes a survey issued by ON24 regarding the growth of virtual events.
 
Virtual Edge logo Logo January 15, 2009
Study Confirms Explosive Growth for Virtual Events in 2009
Michael Doyle provides a summary of a recent survey issued by ON24 regarding the shift from physical to virtual events in 2009.
 
BizReport logo Logo January 15, 2009
Report: More businesses are going virtual
Kristina Knight highlights the value of virtual events for saving costs and convenience. She summarizes the ON24 survey:
"Forget about sending sales people to ten or fifteen trade shows this year; with the tightening economy in the US, more and more businesses are finding virtual trade shows to be more beneficial. The survey from ON24 found that more than half of businesses are using virtual events this year."
 
MarketingSherpa logo Logo January 14, 2009
5 Steps to Double Conference Attendance: Inject Virtual Webcast & Trade show
Note: Article available to non members for first week. Membership required for access afterwards.
In this MarketingSherpa a case study, Elsevier, one of the leading medical and life science publishers, discusses how it used a virtual show to drive and extend the audience for their Vaccine Global Congress in Boston. According to Nigel Clear, Commercial Director of Elsevier:
"For every one conference delegate we can attract, how many more can't make it because of time constraints or limited travel budgets?" says Clear. "Scientists and researchers in developing nations, in particular, often can't afford the expense. We wanted to take our scientific knowledge to as wide an audience as possible."
 
BtoB Magazine logo Logo January 14, 2009
Survey finds marketing events shifting from the physical to the virtual
BtoB Magazine published results from the ON24 survey of more than 10,000 executives regarding the shift from physical to virtual events in 2009.
 
The Webinar Blog Logo Logo January 14, 2009
Bad News for Meeting Planners
Ken Molay of The Webinar Blog summarizes key findings from an ON24 survey which queried executives regarding their 2009 anticipated use of trade shows, conventions, and internal meetings as opposed to webinars and virtual shows.
 

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