In an unpredictable economy, marketers can’t afford to lean on one-off tactics and quick wins at the expense of long-term strategic growth. That’s why Janet Shi, Head of APJ Marketing, at AWS, optimises her programs to do both.
Learn how when watch “Accelerate Growth in 2023: A B2B Marketer’s Perspective,” on-demand, where she’ll share the strategies and tactics she uses to align her teams, scale her marketing efforts and drive sustainable business growth.
She’ll share:
- The key components of an efficient marketing strategy
- How to scale with limited resources and leaner budgets
- How to identify and pursue high-value growth opportunities
- How to align sales and marketing teams for stronger pipeline optimisation
Do more with less in 2023.
