The State of HCP Customer Experience in Pharma

Winning customer engagement strategies put the customer at the center, identifying the touchpoints that truly matter to pharma’s stakeholders and then designing changes that drive differentiation.

So, which life sciences companies are performing the best and what should all firms—both the leaders and the laggards—focus on if they are to ensure their omnichannel efforts will meet HCPs’ expectations?

Join us for “The State of HCP Customer Experience in Pharma,” where leaders from DT Consulting, an Indegene company, will join ON24 to present their latest research on HCP interactions. Based on research involving over 6,200 HCPs from around the world, they will dive into content and channel performance and provide pragmatic and effective advice on taking an omnichannel approach to CX planning and engagement.

Key takeaways include:

• How to leverage digital and physical channels to drive engagement and achieve better outcomes
• The content HCPs value most and how they prefer to receive it
• How to plan for, and achieve, customer experience success in pharma