ON24 Announces Virtual Learning Center

New ON24 Virtual Event Application Provides e-Learning Environment

SAN FRANCISCO, CA – September 23, 2009 – ON24, Inc., the global leader in webcasting and virtual event solutions, announced today that the company has developed an innovative approach to corporate learning which leverages the 3-D and interactive capabilities of the ON24 virtual event platform.

The new ON24 Virtual Learning Center is a virtual environment designed for training and professional and continuing education. Highly customizable and accessible from any computer at any time, the unique ON24 Virtual Learning Center is designed to meet attendees’ specific training and learning needs.

Due to a number of factors, including economics, time constraints and convenience, employees, customers and other professionals are increasingly embracing online solutions for training and professional development.

According to Gartner Managing Vice President James Lundy, “E-learning can satisfy an enterprise’s need for training while keeping the travel budget in check. Organizations that opt for virtual learning solutions over sending employees to off-site classroom instruction can save about $2,000 per week for each employee trained.”

In addition, a virtual environment offers several other advantages, including increased engagement. According to a July 2009 Gartner report on trends in virtual meetings , “Involvement and attention rates are higher than with written material or conference calls.”

As a result, explained ON24 Chief Marketing Officer Denise Persson, “virtual learning technologies such as the innovative ON24 Virtual Learning Center are seen as a viable, cost-effective alternative for satisfying training and education requirements.”

There are two primary virtual learning categories: the “persistent” virtual learning center and the training/education center that can be offered through a virtual summit or conference. A persistent learning environment such as the ON24 Virtual Learning Center is one that is accessible on an ongoing basis—a virtual classroom, in effect, that is always in session.

Once “inside,” attendees experience a virtual training session, with e-learning courses, that simulates an in-person seminar. For example, the ON24 Virtual
Learning Center includes a:

• Resource Center or Library, where users can collect and save training materials, including PDFs, webcasts, videos and slide presentations, for a custom learning experience
• Product/Technology Showcase, where training staff and product managers can provide in-depth review of new concepts and answer participant questions
• Lecture Hall/Auditorium, where trainees can hear lectures and view presentations, as well as a schedule of webcast presentations by title, topics/tracks or time
• Communications Center, where participants can leave messages for others and have interactive chat sessions to facilitate collaborative learning
• Classroom/Exhibit Hall, for interacting with subject matter experts and instructors and downloading related documents, such as course outlines

With ON24’s sophisticated registration and reporting capabilities, customers can enroll trainees and then track and analyze users’ participation and usage. Professional development ROI is further enhanced by the ability to leverage existing content, such as webcasts, product documentation and other training materials.

“ON24 offers a completely customizable, 3-D learning solution designed to give attendees what they need, including an easy-to-navigate user interface, while providing companies with the enhanced virtual environment they need in 2009 and beyond to meet their educational needs,” said Persson.

About ON24 Inc.

The recognized global virtual events market share leader, ON24 is the world’s leading provider of webcasting and virtual environments for corporate communications and demand generation. ON24 offers fully integrated, enterprise-wide solutions for a wide range of applications, including training, conferences, company meetings, partner expos and trade shows. More than 750 organizations in publishing, technology, life sciences, government and financial services, including IBM, Cisco, United Business Media, Credit Suisse, GE Healthcare, Oracle and the National Science Foundation, rely on ON24. The company is headquartered in San Francisco, with offices in New York, London and Singapore. For more information, visit https://www.ON24.com.