Life sciences audiences are engaging with digital content more than ever before — spending more time in webinars, responding to calls-to-action at higher rates, and increasingly consuming personalized, AI-driven experiences. However, they also expect content that is relevant, interactive, and available on their terms.
So, how are leading life sciences, pharma, and medtech companies adapting to these shifts?
Download the 2025 Life Sciences Digital Engagement Benchmarks report to explore the latest trends and insights derived from thousands of digital experiences delivered by leading life sciences brands in 2024.
From AI-powered content personalization to the rise of on-demand learning, you’ll discover:
- Key benchmarks for webinars, virtual events, and content hubs — from attendance and engagement to conversion metrics
- How life sciences audiences are interacting with digital content
- The impact of AI-generated content on life sciences strategies
- How digital continuing medical education (CME) participation is expanding
- The strategies top-performing companies are using to personalize engagement at scale
Use these insights to make your engagement strategy more intelligent, data-driven, and impactful — download now!
