In today’s digital-first world, delivering experiences like webinars, virtual events, and content hubs as channels to simply generate leads is no longer enough. Success will be determined by your ability to engage prospects, identify their insights, interest and intent signals, and empower sales teams to convert prospects into customers.
Watch now to learn tips and best practices for optimizing experiences that turn audience engagement into actionable first-party data. We’ll also cover how to use this data to find your best leads and more effectively drive pipeline and revenue.
You will learn:
- How to optimize experiences with content and CTAs
- Keys to integrating sales into audience experiences
- How to use first-party data to accelerate the buying journey
- Tips for creating sales triggers to drive pipeline
It’s time to stop collecting names and start generating pipeline. Watch now and learn how.
